Thursday, November 24, 2005

MSN in Fighting Mode

Recently two changes have been observed on msn search engine and msn portal.


It seems that Bhai log of internet are feeling the heat and the war is becoming serious.


On the MSN search, if you try to search for some concept, term or terminology, you get an answer from msn to that also. I think it is a recent feature.


There are now many search engines which give such a feature. However, most of them have some type of mechanism to collect the information from the web and display it as their answer.


"Oh, come on, the man has taught the artificial intelligence to behave as a crook. It is indulging in plagiarism."


One of the search engines , ‘beta.previewseek.com’, provides answer to such terms and events. The engine even claims to declare that it knows about many people and provides a brief biography of a name, if you seek information on a name. It starts with the claim, "PreviewSeek also knows this about: Aamir Khan" if you have typed the name Aamir Khan.


It can be said from a personal experience and interaction with previewseek people that, they collect the information mostly from wikipedia. In case of one recent search of a similar kind, the previewseek administrator himself pointed out about their source of information.


However, the contents and information provided by wikipedia continue to be questioned, doubted and remain an issue of debate.


Now MSN people have also set out on the same path. They are also going for collaboration with cyber users for building their information bank. However, they are giving it a level of respectability for every search term for which msn also suggests it own answer. They are calling all to edit and update the information. They use their highly rated contents and information of Encarta Encyclopedia and invite all to add to it. But they point out that it would be checked by the team which looks after the encyclopedia. I, myself, have been using it. However, a recent feature on Google, the Books.google.com, has overshadowed it for the utility for which I was using Encarta CD. Now that CD does not permit me to watch the additional information. But it hardly matters, because I now get it from Books.google.com.


The second feature of msn, which has been engaged into top-gear, is blogging. In case of India, they have adopted an amusing marketing strategy. Now I know, that why Bill Gates was visiting Indian again and again. (Blink). It is an unconfirmed report that msn has joined with the stars of Bollywood to promote and popularize their blog feature, which has been successfully turned into an effective marketing tool by the googles. Even Yahoo has lately awaken to this fact. The best example is
Mangal Pandey Blog by Aamir Khan. I learned it just a week back but it is there since July 2005. That is other thing that there is no entry for September, October and November 2005 archives. Is it over now?


I am wondering that how many of Bollywood stars are now punching keys for msn. Is it not fascinating that Aishwarya, Preti, Rani and young babes blogging while sitting before their laptops? "Hey, where they do all this."


I float a suggestion to msn to promote their blog space. The MSN should approach President of India, Honourable A. P. J. Abdul Kalam. He is a techno savvy person. He is quite popular among the teenagers. It is not difficult to see that if Mr. President becomes available on a blog, how many hits his blog will get. The visitors will be children and it is up to blog provider to attract them to their services. President Abdul Kalam is a person, who can understand the potential of such a medium to reach out to the people and the arrangements can be made only if the bureaucracy may not bring in their tardy and unnecessary sneering approach. President Abdul Kalam is from a state, which is also known for its techno-savvy population. The
e-tutors of Kerala and Tamil Nadu are quite popular now these days. Therefore, a good idea is here, waiting to get exploited. As far Google is concerned, they are already having on me on the role. Yeah, I mean it.



In recent months, I am using Yahoo, Previewseek and Google as my search engines. However, I will remain with them and blog through googles. However, I am watching msn also because many of visitors to my sites are being directed to my sites by msn search.

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